Statistics show that a Staged Home, by a professional ASP Stager
sells faster and for more money!
20/20, ABC NEWS, THE TODAY SHOW, WALL STREET JOURNAL
and hundreds of other articles all prove this fact! They all state that
Home Staging is a MUST in order to get top dollar for your property.
Wall Street Journal, June 15, 2003
Authored by: June Fletcher
Title: Home, Bland Home - Agents Strip Home's Personality All in the
Name of Faster Sales: "Agents, of course, have long been taking on
taste-challenged homes, adding a throw pillow here or ditching a few
chairs there. But the idea of neutralizing the seller's personality really
started taking off three years ago, after Los Altos, Calif., real-estate
broker Joy Valentine published a study showing professionally
"staged" homes sold in 13.9 days, half the usual time on the
market -- and went for 6.3% over list price, or four times the average
markup on un-staged homes. Business has doubled in the last two
years at Los Angeles's Designed to Move, and the company now has
affiliates from as far away as Florida. "The idea is to depersonalize,"
says Barb Schwarz, a San Franciscan who runs StagedHomes.com,
a competing service, and has even trademarked the word "staging."
"Your house has to become a product."
The New York Times, August 22, 2004
Authored by: VIVIAN MARINO
Title: A Little Style Works. Just Not Yours.
"The staging concept, which got its start on the West Coast, seems to
be catching on around the country... A buyer will form an opinion
within 90 seconds, and if they see a cluttered apartment that is not
arranged very well, their mind sort of shuts down."
Business Week, November 11, 2004
Authored by: Anne Tergesen
Title: Showtime for your Home
"Realtors say Staged homes net higher prices and sit on the market
for less time than un-staged ones... These days it is not enough
simply to clean the house before putting it on the market. To net top
dollar, you have to banish most traces of yourself... and create an
idealized living space, almost with the look of a model
home."
20/20 - ABC's Popular News Program
The show was aired, Friday, Oct. 7, 2005
20/20 devoted an hour-long special to the biggest purchase of your
life -- your home. The show included a Staging segment and followed
a young couple selling their home in the Seattle, Washington area.
Realtor's said that the house was priced too high, but after having
about 23 Accredited Professional Stagers, including Barb Schwarz -
the founder, Stage the house in one day, the house sold the same
week and they received $10k above their asking price. The word is
out - Staging Works!
sells faster and for more money!
20/20, ABC NEWS, THE TODAY SHOW, WALL STREET JOURNAL
and hundreds of other articles all prove this fact! They all state that
Home Staging is a MUST in order to get top dollar for your property.
Wall Street Journal, June 15, 2003
Authored by: June Fletcher
Title: Home, Bland Home - Agents Strip Home's Personality All in the
Name of Faster Sales: "Agents, of course, have long been taking on
taste-challenged homes, adding a throw pillow here or ditching a few
chairs there. But the idea of neutralizing the seller's personality really
started taking off three years ago, after Los Altos, Calif., real-estate
broker Joy Valentine published a study showing professionally
"staged" homes sold in 13.9 days, half the usual time on the
market -- and went for 6.3% over list price, or four times the average
markup on un-staged homes. Business has doubled in the last two
years at Los Angeles's Designed to Move, and the company now has
affiliates from as far away as Florida. "The idea is to depersonalize,"
says Barb Schwarz, a San Franciscan who runs StagedHomes.com,
a competing service, and has even trademarked the word "staging."
"Your house has to become a product."
The New York Times, August 22, 2004
Authored by: VIVIAN MARINO
Title: A Little Style Works. Just Not Yours.
"The staging concept, which got its start on the West Coast, seems to
be catching on around the country... A buyer will form an opinion
within 90 seconds, and if they see a cluttered apartment that is not
arranged very well, their mind sort of shuts down."
Business Week, November 11, 2004
Authored by: Anne Tergesen
Title: Showtime for your Home
"Realtors say Staged homes net higher prices and sit on the market
for less time than un-staged ones... These days it is not enough
simply to clean the house before putting it on the market. To net top
dollar, you have to banish most traces of yourself... and create an
idealized living space, almost with the look of a model
home."
20/20 - ABC's Popular News Program
The show was aired, Friday, Oct. 7, 2005
20/20 devoted an hour-long special to the biggest purchase of your
life -- your home. The show included a Staging segment and followed
a young couple selling their home in the Seattle, Washington area.
Realtor's said that the house was priced too high, but after having
about 23 Accredited Professional Stagers, including Barb Schwarz -
the founder, Stage the house in one day, the house sold the same
week and they received $10k above their asking price. The word is
out - Staging Works!
| Carma for Design |
The picture below is
a perfect illustration
of the POWER of
home staging. This
house was on the
market for FOUR
MONTHS.
Carma for Design
took over, bringing
in all the furniture
you see in the
image below, and
the house sold
within weeks!
a perfect illustration
of the POWER of
home staging. This
house was on the
market for FOUR
MONTHS.
Carma for Design
took over, bringing
in all the furniture
you see in the
image below, and
the house sold
within weeks!
Staging done right! Make the bold color of the walls throughout the
home become less intimidating by bringing in strong design elements
to counter balance
home become less intimidating by bringing in strong design elements
to counter balance
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